Google for Entrepreneurs Exchange: Black Founders is a week-long immersion program focused on addressing the funding gap for startups led by Black founders. Established in 2016, this program displays how American Underground and Google for Entrepreneurs strive to move the needle on diversity by addressing the key components to building a successful business: mentorship, training, and access to capital.
Each team is paired with a mentor from the North Carolina high-tech corridor (Raleigh, Durham, Chapel Hill) to receive one on one time with our business and innovation experts. Mentors from Google will also join the program to provide support and product expertise.
We provide skilled tech and business experts to prepare companies for angel / seed funding (less than $750K) and to share knowledge unique to challenges Black founders face.
Access to Capital
The week culminates in a Demo Day. The winning company receives a trip to The Bay Area with strategic introductions to potential investors. Each year, over half of our participants receive capital on demo day and every participant recommends the program to fellow founders.
Throughout the course of this week, you will:
+ Learn how VC’s evaluate your value proposition
+ Learn how to lead a board meeting
+ Learn the secrets of Angel Investing
+ Receive pitch coaching on how to communicate your value proposition
+ Hear from Google for Entrepreneurs Exchange alumni about the fundraising process
+ Focus on Software, Consumer Product, Big Data, Analytics, and Internet of Things
+ Have a prototype or Minimum Viable Product
+ Have conducted customer interviews or have beta / paying customers
+ Must be raising or preparing to raise a seed round
++ Participating founder must be an original founding member of the company
++ Preference given for revenue generating startups
Applications for 2018 are closed
“The program directly impacted the success we’ve realized in the last six months. Not only was I able to make connections with black founders from across the country who are dealing with the same challenges that I face, but I was able to tap into a group of supporters in the American Underground team that really opened doors."